AREAS I EXCEL IN

editorial design

- Layout 20+ Monthly Magazines -

- Design 15+ Ads Daily -

- Mail Campaigns & Brochures -

web design

- Web Development -

- Newsletters & Landing Pages -

- UI Design -

marketing

- Develop strategic message plans, -

Corporate Marketing Packages

and analyze data

mentoring

- Mentor Interns & Editorial Design Team -

- Conduct Informational Seminars -

- Develop Reference Sheets -

Branding

- Develop in-depth client -questionaires & Creative Briefs

- Craft visual identities as well as a -guide for communicating in a consistant manner

Storytelling

-Copywrite and Design content for - multiple platforms

Consulting

- Work with clients to inform -them of what tactics would work best for them or create strategic message planners and brand guides

RECENT WORK

Today I work at the Enable Community Foundation as a Content & Design Coordinator and Salesforce Administrator

Watch video to preview the type of projects I managed as an Assistant Creative Director

PAST WORK

Direct Mail Marketing Objective: Work with sales team to improve marketing campaign and develop visual aids for sales representatives to present to potential customers. Process: • Worked closely with sales team to identify existing problems in our marketing campaign. • Developed visual aids for sales team, including the customization of Salesforce software. • Redesigned corporate identity in order to boost credibility and ability to compete with other companies in the solar industry. This involved updating the Wor
Direct Mail Marketing
Branding Objective: Create a look that is clean, elegant and boosts credibility as a nature/wedding photographer in Orange County, CA. Process: • Sent client a comprehensive questionnaire to determine the client’s percieved target audience, competition and goals • Put together a creative brief based on independent research and questionnaire. • Once creative brief is verified, a style guide was developed. Client feedback was encouraged. • Three distinct logo concepts are des
Visual Identity Renard Rouge Photography
Website Redesign Process: • Involved in the process of identitifying the target audience and company’s competition. • Helped to brainstorm the company’s selling points. • Developed “call to actions” • Conceptualized the thought process of the targeted audience based on their assumed level of knowledge and interest. • Layout with goal to capture audience members with varying levels of levels of interest.
Branding This logo was created for the blog, lelalynn.com. The site's design align's with the logo's visual message.
Corporate Marketing Package Objective: To develop the content and visuals for a corporate marketing package in order to promote HFTTB as a way for brands to reach their target audience and generate excitement around their product. Process: • Developed a strategic message planner in order to effectively inform the potential sponsor when there was no sales representative to aid in the sales process. • Analyzed the company’s online presence which also aided with a social media campaign
Corporate Marketing Package
Marketing Campaign "How Far to the Bar" continued: The result of building a social media campaign around research and consistent use of the brand’s key visual elements
Wellness Warriors Logo Logo design
Social Media Banners Designed to match the YouTuber's style.